Beauty and alienation
Celebrating the beauty of everyday objects: that essentially is our ambition at Serax. Working with Brussels-based duo “_aboutuntitled” therefore made perfect sense as “_aboutuntitled” elevates utilitarian objects that we all use on an everyday basis to the status of veritable gems. The result is a dozen surreal — but also quite funny — compositions with Serax’s top designs and a bunch of knick-knacks. An inspiring look at beauty far outside everyone’s comfort zone.
Featured designer
Ann Demeulemeester founded her eponymous fashion label with long-term creative partner Patrick Robyn in 1985 and quickly became a key figure in redefining the voice of fashion internationally. In 2014 she stepped down from her fashion label and has since been exploring a variety of new formats, including sculpture and ceramics. Since 2019 Demeulemeester has been collaborating with Serax to produce collections of porcelain, cutlery and glassware. This was followed by a range of lighting and luminous objects. In September 2022 they released a comprehensive furniture collection of stools, chairs, tables, consoles, seats and sofas in a variety of materials.
Featured collection
With Dé, the play of chiaroscuro, light and shadow that is so characteristic of the style of Ann Demeulemeester is translated into tableware. The result is a collection of shadow paintings on porcelain. The edges of the fine plates feature a ‘dégradé’, painted by hand in several layers to create a meticulous interplay of lines. This craftsmanship makes each plate unique and enables a wide array of combinations. The arrangement of the different plates can be tailored according to the guest, the atmosphere and the dish. The play of light that occurs when the shadow effects of plates and cups touch each other is also extraordinary.
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